How to Create a Watermark for Your Images

There are plenty of reasons why you’d want to create a watermark and put it on your images. Probably the most common is to prevent any unauthorized use of your photos, particularly if you’re a professional photographer. But you can also use watermarks as a way to get your logo out in front of more people to promote your brand. Fortunately for you, PicMonkey makes it ultra-easy to create a watermark and add it to your images.

How to make a watermark in 5 easy steps

  1. Open your logo, or make one with graphics and/or text.

  2. Create a transparent background for your watermark.

  3. Your image autosaves in PicMonkey's cloud storage, or save it as a PNG to download.

  4. To use, add the watermark image on top of a photo.

  5. Use the Fade slider to adjust the watermark's transparency.

PicMonkey Pro and Business subscribers can add watermarks to projects before downloading them from PicMonkey! Upload a watermark design from your computer or Hub, then you'll be able to customize its position, size, rotation, and fade.

Create a logo from a template & use it as a watermark

Start creating your own using one of our logo design templates.

Do you need a logo to use as a watermark? You can create one with a PicMonkey template. Just head on over to our huge templates library and browse the logo options for a beautifully designed, easy-to-customize logo. When choosing a logo for your watermark, it’s best to go with something simple. You’ll also want a watermark that’ll be easy to read when it’s small and faded out. Some businesses use logos that are strictly text based.

Use a watermark to protect your photos

Because it’s so easy for anyone to copy one of your images online and use it however they want, using a watermark is one of the best ways to prevent that from happening. A strategically placed watermark will make it difficult for anyone to use your original photographs for commercial purposes, and it will also discourage them from using your imagery for personal reasons.

Many photographers use watermarks on their photos to make sure no one uses them without their permission.

Typically, professional photographers will use their name and/or logo as a watermark. If you choose to use a text-only watermark, you should create it and store it in Hub, our cloud-based storage, or on your computer so you can quickly add it to all of your images.

Use a watermark to build your brand

A watermark is a nice, subtle way to brand your images with your logo.

Watermarks are a great way to add some subtle branding to your imagery. Place them on shots of your products to remind people who you are and the name of your company. Put them on your company’s Facebook cover, Instagram posts, Twitter banner, Pinterest pins, and website hero to unify your look and reinforce your brand identity. Watermarks are a quick and easy way to give your images a professional look.

If you are building a business, think big. Start using brand kits to keep together brand assets like your logo, brand fonts, colors, graphics and templates. Then you'll use them more consistently when you are creating designs. PicMonkey Pro has the brand kit feature, and PicMonkey's Business subscription allows you to create multiple brand kits.

Draw a graphic to use as a watermark

Use the fast, fun, flexible Draw tool to really DIY a watermark or logo. Draw anything you like, click Apply, and now you have a hand-drawn graphic that you can stylize, modify, save out as a PNG and, of course, use as a watermark!

Learn more: How to Draw on a Photo Tutorial

How to create a watermark on PicMonkey mobile app

If you want to be able to place your watermark on your images no matter where you are, you can store it in PicMonkey's cloud storage so you can easily access it on the go with our mobile app

Here’s how to add a watermark with PicMonkey mobile:

  1. Open a photo and tap Edit.

  2. Tap the Graphics tab (the ghost icon) and choose your logo from Hub or your camera roll.

  3. Place your logo where you want it.

  4. Tap Opacity, then use the slider to adjust the transparency.

The creative possibilities are endless when you get a PicMonkey subscription.

This article was written by PicMonkey Staff, a multicellular organism of hive-minded sub-parts who just wanna get you the ideas and information you crave, so you can make powerful images that level up your business.